• Profile

Naima Turner

Apparel & Fashion

• Philadelphia, PA

Hi, I'm Naima Turner. Welcome to my profile!

Naima Turner's Bio:

Naima Turner's Experience:

• Public Relations and Editorial Project Consultant (Freelance) at Independent Contractor

  January 2006 - September 2010

  - Coordinated client projects for LaForce & Stevens, a leading fashion, lifestyle and beauty PR agency; select projects included: o Pitched Annual Affordable Art Show, leading to placements in Newsday and AM New York o Researched resources for tequila client, Hornitos o Engaged editors for launch party of book, Flirtexting - Managed accessory accounts for Daisy Mae PR, a boutique fashion PR agency; pitched story ideas and coordinated product requests for media placements - Consulted handbag brand Clava on their brand positioning, helping them establish a stronger digital presence; wrote press releases for editor presentation and trade shows. - Assisted on special editorial projects for various print publications such as Ebony, Kiwi magazine and online outlets

• Market Editor, Brand Coordinator, Stylist and EA at Lloyd Boston

  September 2001 - July 2006

  - Booked models and other talent for fashion, beauty and lifestyle segments on shows such as, NBC's Today show and ABC's The View. - Created and pitched fashion stories as an on-air style personality for a fashion brand. -Styled and accessorized looks and booked models and other talent for fashion, beauty and lifestyle segments on shows such as NBC's Today, TBS's A Movie & A Makeover, and ABC's The View. -Managed projects from concept to launch, including high-profile events, internal and external meetings, media interviews and television segments. - Shopped the fashion and beauty markets to identify key trends for television fashion segments. - Selected images and style-related content for LloydBoston.com. Published book credits while working with Lloyd Boston Include: - Senior Researcher and Stylist Assistant for the Book titled, Make Over Your Man (Doubleday/Random House). *Includes Acknowledgment. - Titled and Styled the cover for book: Before You Put That On. * Acknowledgment and a dedicated interview regarding my work. - I was also interviewed as an expert in the book Before You Put That On.

• Account Executive at The Bromley Group

  August 2000 - June 2001

  - Managed all aspects of PR, marketing and branding opportunities to effectively position brands such as FRYE, UGG AUSTRALIA, and GLO JEANS with target audiences. - Initiated and conducted product placement opportunities on television, film, and in magazines. - Wrote press releases; prepared press kits; and created daily, weekly and monthly client activity reports. - Planned special events and managed backstage press lists.

• SheKnows.com Expert Among Us Contributor (Fashion/Style) at Sheknows.com

  December 2013

  Conceptualize and create content providing fashion and style advice for everyday women.

• Freelance Fashion Writer For Style Star Posts at Uptownmagazine.com

  January 2013

  - Pitch and plan of the moment celebrities to include throughout the month for Uptown Magazine's online weekly 'Star Style' posts. - Research stylish images of celebrity to be covered. - Create and write helpful style tips to inspire readers to try hot looks worn by celebrities highlighted.

• Fashion, Style, and Beauty News Website Founder at Stylepoohbahs.com

  May 2011

  - Create, develop and write site's overall content on fashion, beauty and style news and trend stories. - Organize, conduct and write Q&A's with style and beauty icons and lifestyle figures. Notable interviews include: Elsa Hosk (Victoria's Secret Pink Supermodel), Russell Simmons, Lisa Prince (Founder of Carol's Daughter), Abbe Held (Designer of Kooba), Carmen Marc Valvo (Designer), Georges Chakra (Designer), Bethenny Frankel (Lifestyle Entrepreneur and reality show star), and Gayle Giacomo (of the Great Gatsby salon, featured in the reality show Jerseylicious) and many more. - Create weekly and monthly editorial content calendars in effort to plan beauty, fashion and lifestyle stories to pitch and write. - Create headlines, subheads and photo captions. - Source visuals for and fact-check information that will be included in all content. - Attend New York Fashion Week and beauty and fashion launch events to stay abreast of the hottest trends. Marketing/Branding Responsibilities Include: - Manage relationships with an extensive network of publicists, while collaborating on special promotion, such as giveaways. - Publish newsletters to promote content that has been created on platforms, as well as, giveaways and other initiatives. - Promote content on social network platforms.

• Freelance On-air FM Radio Fashion & Beauty Contributor at 100.3 FM

  May 2010

  - Create, write and present weekly fashion and beauty 3 minute segments for The Style Groove Report with Naima Turner, featured on Soulful Sunday with Dyana Williams and Derrick Sampson on 100.3 FM (Radio One Philadelphia affiliate radio station with an audience of thousands of listeners in the Delaware Valley and Tri-State area).

Naima Turner's Education:

• Fashion Institute of Technology

  1999 – 2000
  AAS

• Morris Brown College

  1992 – 1998
  BA
  Concentration: Fashion Design Merchandising

Naima Turner's Interests & Activities: